Copy this page, it’ll blow up your business

You only need one page to scale your business to $10 million.

This is called a listicle.

It was popularized in the early 2000s by sites such as BuzzFeed.

Now you can create your own version to scale any product in any market in any business in 4 minutes with AI.

This page works for any market

Gruns sells $300M of vitamin gummies each year. Its main landing page is a listicle.

The Ridge sells $200M of wallets, rings, and suitcases. Its main landing page is a listicle.

ARMRA sells $150M+ of a colostrum supplement. Its main landing page is a listicle.

It’s worked for 140 years

Sir John Lubbock shared his “10 best books”, a listicle, in 1886.

On the homepage of every major publication today, you’ll find at least one listicle article (likely many more than one).

That’s why it works to sell products. It doesn’t feel like an ad. It feels like content.

The four key sections

1 – The hero section

Start by introducing the page with a headline such as “5 reasons why people are buying [your product]” alongside a high-quality product photo.

2 – The list

Next, share the 5-7 items in the list. Read your reviews and customer feedback. Why do you people buy your product? Those become your list items.

3 – The offer

Next, make your offer. Include pricing, guarantee, scarcity, and shipping terms.

4 – Social proof

Lastly, include as much social proof as possible such as customer photos, customer reviews, media mentions, and credibility stats.

Create your page in 4 minutes with AI

Grab one of the listicle URLs below (or go to Facebook Ad Library and find your own)
Go to claude.ai
Paste in the prompt below, including your own current product page URL (or an uploaded document with information about your product)
Let Claude create your page
Deploy in your current website platform (here’s how to do it in Shopify)

The AI prompt

I want to create a listicle-style landing page modeled after this one: [INSERT LISTICLE URL]

I want you to use their exact layout, sections, and structure.

But I’d like you to use my product, branding, product, pricing, and offer content from here: [INSERT YOUR CURRENT URL]

Create a single self-contained HTML file with vanilla CSS and JS.

Listicle examples

One page to $10M+

Today, you can see all the ads and pages brands run. The listicle page is a proven format that’s worked to scale businesses to $1M, $10M, even $100M+.

Your job is to tweak the four elements we’ve discussed until the amount you make per customer is greater than the cost to acquire one. When that happens, scale aggressively.

See you on top.

—Matt

P.S. See a full breakdown of the listicle page and how to create your own with AI in this video: