Red Bull launched in Austria in 1987. It didn’t launch its 2nd product for 15 years…AFTER it became a billion-dollar company.
The fastest way to build a $10M per year (or $1B/year?) business is the “1-1-1” method.
1 product
Your goal determines your product.
If you want to build a $10M business, you need a $10M product.
You don’t need 10 x $1M products. That’s too hard to manage, too expensive to source, and too time-consuming to market.
1 product that can do $10M per year in sales. That’s it.
1 traffic channel
Master one traffic channel.
For 99% of businesses, choose Meta advertising. Over 3 billion people use Meta’s primary products (Facebook and Instagram) daily. You don’t need anything else.
If you had to choose another platform, pick TikTok organic.
1 funnel
Create one really, damn good sales funnel.
If you sell a product for less than $1,000 (which is most of us), here’s your funnel: sales page —> checkout.
Two steps. No lead capture. No cart step.
Apply the “1-1-1” method
Now that you know the method, here’s what’s left:
- The exact two criteria you need for your product to scale fast
- The three types of sales pages that can get you to $10M (and which 1 is best for 95% of products)
- The only two metrics you need to scale your sales funnel
- The simple process to master Meta ads (or any traffic channel) even if you have zero experience
Get all this in my newest 100% free YouTube video, “The fastest way to $10M”, here >>
—Matt
P.S. After you watch this video, do me a favor and like it + drop a comment below so we can help some more of our fellow entrepreneurs build their businesses with a simpler, faster approach.